26 Oct Truth and Reconciliation Opinion Polling
Importance of the National Day for Truth and Reconciliation is Growing in Saskatchewan. Support for Statutory Holiday in the Future is High.
For Immediate Release: October 26, 2022, 10:00 AM (-6 GMT)
A new independent poll conducted by Insightrix Research, Inc. shows one half (53%) of Saskatchewan residents say the National Day for Truth and Reconciliation is important to them personally. A further six in ten (60%) believe greater emphasis is being placed on the day as the years go by.
Those of Indigenous ancestry (76%) are more likely to say the National Day for Truth and Reconciliation is important to them than those of non-Indigenous ancestry (51%). However, those of non-Indigenous ancestry (62%) are more likely to believe the National Day for Truth and Reconciliation is gaining greater emphasis as the years go by than those of Indigenous ancestry (51%).
As evidence of the greater emphasis being placed on the National Day for Truth and Reconciliation, over one third (36%) of Saskatchewan residents say they wore orange on September 30, 2022, with two out of three people of Indigenous ancestry (65%) doing so vs. 33% among those of non-Indigenous ancestry.
Further, six in ten (59%) note their employer honoured the day in some manner, most commonly by encouraging staff to participate in an activity or event (40%) or providing the day off (31%).
Finally, support for making the National Day for Truth and Reconciliation a statutory holiday in Saskatchewan is high (70%). Support is high among both those of Indigenous ancestry (83%) and those who are not (69%). Support varies notably by age and region of the province.
A total of 803 randomly selected SaskWatch Research® panel members participated in the online research study between October 12 and 14, 2022. Quotas were set by age, gender and region to match the general population of the province, and as such, the data did not need to be weighted.
Since the research is conducted online, it is considered to be a non-probability proportion sample; therefore, margins of error are not applicable. However, the margin of error can be estimated to be ±3.5 percentage points, 19 times out of 20 for questions answered by all respondents.
About SaskWatch Research®
Insightrix began developing its SaskWatch Research online market research panel in 2007, using high quality techniques, including telephone recruitment and referrals from existing panel members. Presently, over 20,000 active panel members represent all regions of the province and distributions of the general population. For more information, please visit http://saskwatch.ca.
Insightrix is a dynamic, Saskatchewan-based, full-service market research company. It serves businesses and government entities with insights-driven research solutions and interpretive analysis through leading-edge tools and senior-level expertise across a broad range of industries. Insightrix is based in Saskatoon, Saskatchewan, Canada. For complete details, visit https://insightrix.com/market-research-industry-blog/.
For more information, please contact:
Insightrix Research Inc. (Insightrix) is a member of the Canadian Research Insights Council (CRIC) and confirms that this research fully complies with all CRIC Standards, including the CRIC Public Opinion Research Standards and Disclosure Requirements (https://www.canadianresearchinsightscouncil.ca/wp-content/uploads/2019/09/CRIC-Public-Opinion-Research-Standards-and-Disclosure-Requirements-1.pdf)
Here’s a new survey for you! It covers a few different topics… Ready? It should take about 8 minutes to complete and will earn you xx points.
What are the first three digits of your postal code?
Into which of the following age ranges do you fall?
18 to 34
35 to 54
What is your gender?
How important was the National Day for Truth and Reconciliation to you personally?
Not that important
Not important at all
Did you wear orange in recognition of the National Day for Truth and Reconciliation this year?
Did you personally participate or attend any event or activity related to the National Day for Truth and Reconciliation last week?
Which of the following did your company / employer do for the National Day for Truth and Reconciliation? Please select all that apply.
Paid day off
Encouraged staff to participate in an activity or event
Gave money to a charity / event
Sold items tied to the day
Something else: ________________ [anchor]
Company didn’t do anything for it [anchor]
Don’t work / retired [anchor]
In your mind, is greater emphasis being placed on the National Day for Truth and Reconciliation as the years go by? Why do you say that?
Would you support or oppose the National Day for Truth and Reconciliation becoming a statutory holiday in Saskatchewan?
Finally, we have some questions to help analyze your responses. Please be assured your answers will remain confidential and only be used in aggregate with other responses.
How many children under the age of 18 live in your household?
Prefer not to say
Are you an Indigenous person that is First Nations, Métis, or Inuit?
Prefer not to say
What is the highest level of education you have achieved?
Some high school
Completed high school
Some technical school or college
Completed technical or college diploma
Completed university degree (Undergrad, Masters or PhD)
Prefer not to say
What is your annual household income before taxes and deductions?
Less than $30,000
$30,000 to just under $60,000
$60,000 to just under $90,000
$90,000 to just under $120,000
$120,000 or more
Prefer not to say