For Immediate Release: November 22, 2018 In an independent poll conducted by Insightrix Research Inc., Saskatchewan residents were asked if they were likely to buy at least some of their holiday gifts between Black Friday and Cyber Monday in 2018, as well as how much they plan to spend in each...
It looks like it’s going to be spooky in Saskatchewan for Halloween 2018. We ran an OnTopic survey with 800 people from all over Saskatchewan on our online panel, SaskWatch Research®, earlier this month to find out how Saskatchewan residents plan to spend their Halloween in 2018 – and we...
Lang will be giving a presentation relating to specific research done for Saskatchewan Polytechnic in regard to enhancing the experience of international and permanent resident students. In his presentation at the 2018 CIRPA Conference, Effective Integration of International and Permanent Resident Students, Lang will describe some of the insight gained from...
How will Saskatchewan residents be celebrating Thanksgiving this year? For the most part, most of Saskatchewan will be celebrating Thanksgiving 2018! We ran an OnTopic® survey between September 17 – 20, 2018, with members of our SaskWatch Research® online panel in all parts of Saskatchewan to find out how residents of...
Episode 6 – Market Research Online Communities Stories of Market Research: The Insightrix Podcast is back with a new episode – Market Research Online Communities. What’s it about? The latest episode of Stories of Market Research: The Insightrix Podcast is all about market research online communities - one of the most powerful tools...
Opt-in communities help businesses target niche markets If you are trying to get to know your target market, market research is often your first stop to find out more. And surveys are an excellent way to achieve relevant information about your brand. Although survey engines are readily available, your target audience may...
Insightrix recently ran an OnTopic survey to determine the state of philanthropy in Saskatchewan. Saskatchewan residents are a pretty charitable bunch, with 95% of Saskatchewan residents reporting they have donated money to a charitable organization at one point or another. Those charitable contributions add up – and the organizations Sask. residents are...
Multi-channel ad campaigns have their own challenges It doesn’t take a genius to know today’s customer is always connected and that audiences consistently have their finger on the social pulse through social media and the internet. And, let’s face it, getting honest feedback about your company, your product or your advertising can...
Market research is a powerful tool for advocacy In an internet age, not-for-profit organizations should understand how important it is to adopt market research as advocacy to help inform their public interest initiatives. Because not-for-profits are vital to the local communities they serve, it is their shared responsibility to encourage policy and...
Saskatchewan residents are concerned about the Canada/U.S. trade dispute. FOR IMMEDIATE RELEASE: JULY 20, 2018 In a new independent poll conducted by Insightrix Research Inc., Saskatchewan residents were asked if they are concerned about the U.S./Canada Trade Dispute and how much confidence they have in different leaders to do the right thing...