10 Dec Saskatchewan Social Media Usage
6 Saskatchewan Social Media Statistics Marketers Should Know As part of our commitment to share knowledge with the industry, Insightrix Research conducted the Saskatchewan Media Usage Study with residents about their digital diet - including social media habits, consumer behaviours and device ownership. The research was conducted with more than 1,500 Saskatchewan...
07 Dec Saskatchewan residents’ perceptions of holiday shopping change as they get closer to the holiday season
For Immediate Release: December 7, 2018 In an independent poll conducted by Insightrix Research Inc., more than 2,400 Saskatchewan residents were asked over a period of three months (September, October, November 2018) about their plans to shop in the upcoming holiday season. Procrastination changes our perceptions! Our perceptions of when to do holiday...
22 Nov Residents Less Likely to Engage in Holiday Shopping on Black Friday in 2018 Than Last Year
For Immediate Release: November 22, 2018 In an independent poll conducted by Insightrix Research Inc., Saskatchewan residents were asked if they were likely to buy at least some of their holiday gifts between Black Friday and Cyber Monday in 2018, as well as how much they plan to spend in each...
24 Oct Saskatchewan’s Plans for Halloween 2018
It looks like it’s going to be spooky in Saskatchewan for Halloween 2018. We ran an OnTopic survey with 800 people from all over Saskatchewan on our online panel, SaskWatch Research®, earlier this month to find out how Saskatchewan residents plan to spend their Halloween in 2018 – and we...
18 Oct Insightrix Research Director, Lang McGilp, to speak at CIRPA Conference in Calgary on Monday, October 22
Lang will be giving a presentation relating to specific research done for Saskatchewan Polytechnic in regard to enhancing the experience of international and permanent resident students. In his presentation at the 2018 CIRPA Conference, Effective Integration of International and Permanent Resident Students, Lang will describe some of the insight gained from...
05 Oct Thanksgiving in Saskatchewan 2018
How will Saskatchewan residents be celebrating Thanksgiving this year? For the most part, most of Saskatchewan will be celebrating Thanksgiving 2018! We ran an OnTopic® survey between September 17 – 20, 2018, with members of our SaskWatch Research® online panel in all parts of Saskatchewan to find out how residents of...
02 Oct New Episode of Stories of Market Research: The Insightrix Podcast Is Up!
Episode 6 – Market Research Online Communities Stories of Market Research: The Insightrix Podcast is back with a new episode – Market Research Online Communities. What’s it about? The latest episode of Stories of Market Research: The Insightrix Podcast is all about market research online communities - one of the most powerful tools...
20 Sep Online survey software for your niche market
Opt-in communities help businesses target niche markets If you are trying to get to know your target market, market research is often your first stop to find out more. And surveys are an excellent way to achieve relevant information about your brand. Although survey engines are readily available, your target audience may...