fbpx

On October 18th, Insightrix Research released an independent online poll asking voters in Regina and Saskatoon to indicate who they plan to support in the civic elections held last night. In both cities, the Insightrix polls predicted actual voter support with tremendous accuracy. In the case of Saskatoon, when excluding those who were undecided or preferred not to say, 54% of online respondents planned to vote for Don Atchison, 44% for Tom Wolf and 2% for Clay Mazurkewich. Actual polling figures last night were very close to this statistic, as noted below: In Regina, a similar story unfolded. Among decided voters, Insightrix predicted that 43% would vote for Michael Fougere, while popular vote came in at 42% last night. The most notable variance was in the case of Marian Donnelly, who received 32% of votes last night, versus 25% predicted in the poll. The poll anticipated slightly higher-than-actual support for Meka Okochi and Chad Novak. Research Details A total of 813 randomly selected SaskWatch Researchâ„¢ panel members from Saskatoon and 772 panel members from Regina participated in the online research study between the dates of October 9th and 12th, 2012 and October 15th and 18th, 2012, respectively. Quotas were set by age and gender to match the general population of the city. As the research is conducted online, it is considered to be a non-probability proportion sample and therefore, margins of error are not applicable. About SaskWatch Researchâ„¢ Insightrix started developing the SaskWatch Researchâ„¢ online market research panel in October 2007, using high-quality techniques including telephone recruitment and referrals from existing panel members. Presently, there are over 10,000 active panel members representing all regions of the province, and distributions of the general population. The panel membership closely matches the 2011 Census based on age, gender, household composition, household income and education. For more information, please visit: http://saskwatch.ca. About Insightrix Founded in 2001, Insightrix Research Inc. is a full service market research firm that helps clients develop, administer, and manage data collection and information strategies. From its office in Saskatoon, Insightrix offers a comprehensive range of research services. For further information contact: Lang McGilp, Senior Research Executive Insightrix Research Inc. Tel: 306.657.5640 Ext. 229 Cell: 306.290.9599 Fax: 306.384.5655 Email: lang.mcgilp@insightrix.com Web: www.insightrix.com...
 

A new independent online poll conducted by Insightrix Research suggests that Michael Fougere has a commanding lead over his eight competitors vying for mayor, heading into the polls next week. Presently, of those who plan to vote in the upcoming civic election on October 24th, 2012, 30% intend to cast their ballot for Mr. Fougere. His nearest competitor is Marian Donnelly with 17% of Regina residents planning to vote for her, followed by Meka Okochi at 15%. The remaining six candidates each have less than 5% of voters planning to endorse them. However, one quarter of voters (25%) are undecided as to who they will cast their ballot in favour of on Election Day, which depending on their behaviour, could have a notable impact on the election outcome.   Further clouding the prediction of who may walk away with the title of mayor is the fact that 80% of respondents polled state they plan to vote in the upcoming election. This contrasts sharply with actual voter turnout in the most recent civic election (25%), suggesting that many who say they will vote on Wednesday may in fact not make it to the polls. Regardless of voter intentions, when asked if it would be a good thing or a bad thing for Regina if each of the mayoralty candidates were elected to office, roughly equal proportions hold positive perceptions of both front-running candidates: 48% for Mr. Fougere and 45% for Ms. Donnelly. Meka Okochi (40%) and Dr. Liz Brass (33%) trail behind somewhat, while the remaining five candidates hold smaller positive impressions among voters....
 

A new independent online poll conducted by Insightrix Research suggests that 38% of those who plan to vote in the upcoming civic election on October 24th, 2012 say they will cast their ballot in favour of Don Atchison while 32% plan to vote for Tom Wolf. Only 1% report intentions of voting for Clay Mazurkewich, 2% intend to spoil their ballot and an additional 6% said they would prefer not to say who they plan to vote for. However, a notable proportion of voters (21%) are still as to who they will cast their ballot in favour of on Election Day, which depending on their behaviour, could have a notable impact on the election outcome. Excluding those who are undecided or prefer not to say, 54% plan to vote for the current mayor, 44% for Mr. Wolf and 2% for Mr. Mazurkewich. Further clouding the prediction of who may walk away with the title of mayor is the fact that 76% of respondents polled state they plan to vote in the upcoming election. This contrasts sharply with actual voter turnout in the most recent civic election (27%), suggesting that many who say they will vote on Wednesday may in fact not make it to the polls. Regardless of voter intentions, when asked if it would be a good thing or a bad thing for Saskatoon if each of the mayoralty candidates were elected to office, roughly equal proportions hold positive perceptions of the two front-running candidates: 54% for Mr. Atchison and 47% for Mr. Wolf. A greater portion feel it will be a bad thing for the city if incumbent Don Atchison is elected when compared to Tom Wolf (28% vs. 15%, respectively). However, a far greater proportion is unable to offer an assessment of Tom Wolf in this area (38% vs. 18% for Mr. Atchison)....